01 · landing pages

Landing pagedevelopment

A one-page site for one offer and paid traffic: a structure that handles objections, leads straight to your CRM and analytics that show every click

Timeline
from 1 week

Built for the goal, not a template

A page for ads and a page for a product launch work differently. First we decide what the visitor should do, then we set the order of blocks

  • 01

    For search ads

    Someone clicked an ad and should see exactly what it promised, not a generic company page

    • A first screen for each ad group
    • Headline matches the search query
    • The ad tag travels with the lead
    • Analytics goals for every action
  • 02

    For a product launch

    Nobody is searching for the product yet and nobody has heard of it: the page has to explain the idea and win the first customers

    • “What it is” explained in one screen
    • Show it in action: video and screens
    • Collect emails before sales open
    • Ship fast while demand is hot
  • 03

    For an event or webinar

    The page has a date after which nobody needs it. So it has to be built fast, with a sign-up that doesn’t crash

    • Agenda, speakers and venue map
    • Countdown to the start
    • Sign-up with a confirmation and reminder
    • Handles the rush on announcement day
  • 04

    For a quote-based service

    The price depends on scope, and without one people go to a competitor to run the numbers. Let them do it on your page

    • A calculator with a clear range
    • Sample estimates for typical jobs
    • The quote goes to email and the CRM
    • It’s clear what changes the total
  • 05

    For a pre-order product

    One product, lots of photos and one question on the buyer’s mind: when will it arrive, and what if it doesn’t fit

    • Gallery, specs, what’s in the box
    • Delivery times and return policy
    • Pre-order with or without prepayment
    • Order with the chosen color and size
  • 06

    Product-finder quiz

    When there are many options, answering five questions is easier than choosing alone. And you get a lead with details

    • 5–7 steps, no extra fields
    • Result with a price range right away
    • Answers arrive with the contact
    • See the step where people drop off

The visitor’s path from click to call

Six steps on one page. Each next block removes a reason to close the tab

  1. 01Ad click

    Arrives from an ad

    They searched for something specific and clicked an ad. The page opens in a second on a phone, or half of them go back to the search results

  2. 02First screen

    Gets the offer in one screen

    What the product is, who it’s for and what to do next — all visible without scrolling. The headline repeats the ad’s promise instead of talking about a dynamic, fast-growing company

  3. 03Trust blocks

    Finds an answer to each objection

    Too expensive, too slow, what if it doesn’t fit. Each common doubt gets its own block: work samples, guarantees, timelines, reviews with real names

  4. 04Calculator and range

    Works out the price

    A “from–to” range, sample estimates or a quote by parameters. They see the ballpark and stay with you instead of looking for prices elsewhere

  5. 05A three-field form

    Leaves an inquiry

    Name and contact; the manager asks the rest. Next to it, a messenger button for people who don’t like forms. The button stays in view while scrolling

  6. 06Reply and analytics

    Lands in the CRM

    The lead goes to the CRM, to the owner in a messenger and to email at once — with the ad tag. Nothing gets lost, and you can see which ad brought the customer

In every turnkey landing page

  1. 01Structure and prototype before design
  2. 02Offer and headlines for your product
  3. 03A price block with a range or calculator
  4. 04Answers to common objections, and guarantees
  5. 05A three-field form and a messenger button
  6. 06Leads to the CRM, a messenger and email
  7. 07Analytics with goals and session recording
  8. 08UTM tags linked to your ad account
  9. 09A mobile version that opens in a second
  10. 10Admin panel: edit copy, prices and promos yourself

Leads go where someone sees them

The form sends each lead straight to the CRM, to the owner in a messenger and to email — with the ad tag. No one forwards emails by hand

We connect CRMs, messengers and analytics: Bitrix24, amoCRM, Telegram, WhatsApp, Email, Analytics, Search ads, Social ads, Call tracking

Before kickoff we agree where leads land and which goals we track. After launch we test the chain end to end: we send a test lead and check that it reached the manager. We only promise what we’ve tested by hand

Why a landing page brings no leads

Most often it isn’t the design. Six reasons ad budgets go to waste, and what we do about each one

  • An offer with nothing concrete

    “Quality work and a personal approach” doesn’t set you apart from anyone. The first screen states what the product is, who it’s for and roughly what it costs, and we test the wording on people outside your industry

  • Slow loading on phones

    More than half of paid traffic is mobile. Heavy photos and a dozen third-party scripts eat leads before the first screen even loads. We build the page to open fast on a mobile connection

  • A ten-field form

    Every extra field costs you leads. We keep name and contact; the manager asks the rest on the call. Next to the form go Telegram and WhatsApp buttons: some people never fill in forms at all

  • No answer to “how much?”

    If you don’t show a price, people go look for it at a competitor and leave their inquiry there. We give a range, sample estimates or a calculator, and explain honestly what changes the total

  • Traffic lands in the wrong place

    An ad for custom kitchens leads to a general page with all the furniture — people can’t find what they came for. Each ad group gets its own first screen and its own headline

  • Leads get lost between email and chat

    The email went to spam, the wrong person read the message, someone called back a day later. The lead goes straight to the CRM, to the owner in a messenger and to email, and each one shows which ad it came from

Landing pages: packages

The cost depends on scope. We send a detailed estimate the day after the brief and don’t change it after kickoff unless the scope changes

  • Landing page in a week

    Custom quote

    1–2 weeks

    • One page for one offer
    • Structure from proven blocks
    • A form and a messenger button
    • Analytics with a lead goal
    Get an estimate
  • Sales landing page

    Custom quote

    2–3 weeks

    • Prototype and a custom first screen
    • Blocks for objections and price
    • Leads to the CRM with the ad tag
    • Admin panel and a month of support
    Get an estimate
  • Landing page with quiz and calculator

    Custom quote

    4–5 weeks

    • Product-finder quiz and calculator
    • Page versions for each ad group
    • A/B test of the first screen
    • Online payments or booking
    Get an estimate

What drives the cost

  • Copy and offer from scratch if you have neither a website nor a deck
  • Product photo and video shoots for the first screen
  • Several page versions for different audiences and A/B testing
  • Online payments, booking or a customer account on the page
  • Running search ads alongside the page launch

How the project runs

  1. 01

    Brief and estimate

    1–2 days

    A 30-minute call: the product, who you sell to, where the traffic will come from. The next day we send an estimate with stages and a timeline

  2. 02

    Structure and prototype

    2–4 days

    We set the order of blocks: offer, proof, price, objections, form. We debate and revise on the prototype while changes are still quick

  3. 03

    Design and development

    per estimate

    We design the first screen, then the other blocks, then build it. Every stage is viewable on a staging address from your phone

  4. 04

    Launch and first leads

    30 days

    We connect forms, the CRM and analytics, then test speed and leads end to end. A month of support and edits is included

Common questions

Open 01 of 07

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  1. Depends on scope; a fixed estimate after the brief

    A page built from proven blocks with your copy and photos is the simplest option and takes one to two weeks. A custom first screen, objection blocks and leads in the CRM add to the scope. A quiz, a calculator and several versions for different ads add more. We send a fixed estimate the day after the brief and don’t change it after kickoff unless the scope changes

  2. A week at minimum, usually two to three

    A week is realistic if you already have copy, photos and a clear offer. If we write the structure and copy, and the page has a calculator or a quiz, plan for three to five weeks. Hitting a date is almost always possible: name your deadline at the brief, and we’ll either confirm it or honestly suggest trimming the first release

  3. We can, but Next.js is our default

    If editing the page in the familiar WordPress admin matters to you, we’ll build it on WordPress. By default we use Next.js: the page loads faster, there’s no builder subscription and no template limits, and you can still edit copy and prices in the admin panel without a developer

  4. Product knowledge, photos and access

    Who you sell to and how you differ from competitors, prices or a price range, product photos or video, reviews and work samples. Plus access to the domain, analytics and the CRM. If something is missing, we help gather it: we can take on the structure and copy, and arrange a photo shoot separately

  5. We don’t promise numbers before launch

    Conversion depends on the product, price, ads and market — promising it before launch would be a lie. We promise what we control: a clear offer, a structure that handles objections, fast loading, leads in the CRM and working analytics. After launch you can see which ads and blocks bring leads, and we improve the page based on data, not taste

  6. Yes, A/B testing is part of the top package

    We build two versions of the first screen or offer, split traffic between them and check in analytics which brings more leads. It’s important to wait for enough visits, or the difference will be random — at the brief we’ll tell you honestly whether your ad volume is enough for that

  7. The code is yours; hosting is your choice

    We hand over the source code, domain and all credentials — the page doesn’t stay on our account and doesn’t depend on a subscription. We host it with a reliable provider in the region where your form data needs to stay, or on your own server

Let’s discuss your landing page

Tell us what you sell and where the traffic will come from. We reply within two business hours and send an estimate the next day

What the page is for

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